Services
Accurate, timely data is the foundation of our service.
The Synovate Aztec team of client service executives have many years experience in data checking and processing across all channels and types of data. This, in conjunction with our state of the art production system, enables us to get it right first time, on time, every time.
The Grocery data processing services that Synovate Aztec offers provide customers with vital input into tactical and strategic decisions relating to the Grocery channel. Accuracy and timeliness of data are essential to the decision making process and are the major focus in providing these services. The superior flexibility of Synovate Aztec's processing services allows customers to tailor the Grocery databases to reflect the needs of their users, and changes that occur in the marketplace. The availability of data and methods of analysis are constantly changing. The flexibility of Synovate Aztec's processing services means that Synovate Aztec customers will always keep pace with the market.
With the ever growing need for more powerful and actionable information to aid successful decision making, Synovate Aztec is pleased to announce the launch of its new service - Synovate Aztec Advanced Analytics.
Advanced Analytics adds value to your business assisting you with a range of products and services.
With a comprehensive list of services already available and many more to come, Synovate Aztec can certainly assist you with your company’s analytical needs.
Our key services include:
- Promotional Modelling & Tracking
- Forecasting
- Efficient Assortment
- Price Modelling
- Consulting Projects
- Training Programs
For more information please contact your Synovate Aztec Business Development Executive
In today’s increasingly competitive marketplace it is no longer good enough to know what sales you achieved; you need to know why. To achieve this Synovate Aztec has perfected the ability to integrate data from other sources to help explain market share movements. This includes linking information such as ex-factory sales, promotional displays and advertising expenditure and weather into the one database.
Synovate Aztec’s market leading software Temple can create Temple databases directly from a clients own internal data using the Synovate Aztec DITO Program. This utility takes data from any ODBC data source and creates a Temple database with appropriate filters and hierarchies. Using DITO, Data Marts can be created from existing Data warehouses. For existing clients this will bring the scan data and internal data onto the same Synovate Aztec Temple platform. DITO also creates all totalling required and has proven to do this much quicker than existing methods available in data warehouses.
Some of the many benefits of using DITO are:-
- DITO is very quick to do totalling and in some cases has cut days of period reporting.
- DITO is installed at the customers site, so there is no need to transfer data.
- Sensitive data can also be loaded into Temple without going offsite.
- DITO is scaleable. Customers have created Temple databases with 25,000 markets and products using DITO.
- It can be scheduled to run every night if necessary. Some customers have Temple databases with daily data.
Synovate Aztec’s Client Service team has a formidable level of experience in the South Africa retail information industry. Our team members focus on working with a small number of individual clients, providing the analysis and experience to deliver our customers a real competitive advantage.
Some of our customers choose to use our industry experience in a consultancy role enabling us to get even closer to business needs, but whatever your servicing requirements may be, we have a flexible enthusiastic approach to match.
Any Sales or Marketing role involves some level of data analysis. Whatever the amount, it is essential to understand how to use the available tools and data to achieve the highest quality of analysis with the greatest economy of time and effort.
Synovate Aztec offers a broad range of training courses that can be customised to suit the particular need of the customer. There are basic, intermediate and advanced levels of software training that address the user's need to understand what the software can do and where to find those functions that are most often used in data analysis and reporting.
For more information please contact our Synovate Aztec Business Development Executive.